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Marketing (5)

MAX Tracks: Thinking Like a D2C Brand, Part 1

D2C brands have a lot of lessons to offer all of us and particularly music artists, as marketers....

MAX Tracks: The Future of Livestreams

Nathan Hanks, MAX CEO, talks livestream shows — are they a fad or part of the future for the music...

U.S. Cellular Hits the Road with Dustin Lynch and MAX

On the heels of co-founder and CEO, Nathan Hanks’ recognition as a Billboard Top Branding Power...

Nathan Hanks Named One Of Billboard's 2019 Power Players

For the second year in a row, Nathan Hanks, CEO and Founder of Music Audience Exchange, was named...

BRAND New Music: Our Greatest Hits From 2018

Let’s take a quick look back at Music Audience Exchange (MAX)’s fantastic 2018 in our annual MAX's...

It’s Time for Brands to Personalize the Noise

Note: this article was originally published via brandchannel.

Can you find your next 5,000...

Nathan Hanks Named One Of Billboard's Power Players

Pictured:  Nathan Hanks (left), Brantley Gilbert (right)

We're thrilled to announce that our CEO...

Cannes Lions 2018: Our Favorite Moments

Last month, a few of us headed to the South of France to attend Cannes Lions. While the week...

How Breakthrough Artists Add Value to Brand Marketing

In this series, we’ve talked about breakthrough artists in terms of the benefits they bring to...