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Craig Rector

Hybrid Experiences: In A World Of OR Fans Want AND

The key to creating memorable hybrid experiences is the “experience” part. The ever-presence of technology means that we're all used to seamlessly moving between digital and physical activities and most of us have been living in a world full of hybrid experiences, whether we know it or not. 

Jon Batiste Wins Album of the Year

The GRAMMY Awards were a big night for several MAX artist partners, but one moment in particular...

State of Music: 2022 Predictions With Craig Rector

Over the past several weeks, I’ve been talking with some of our in-house experts here at MAX about...

State of Music: 2022 Predictions With Matt Henderson

For this week’s installment of our State of Music series, we asked Matt Henderson, SVP, Business...

State of Music: 2022 Predictions With Steve Fullbright

For this week’s installment of our State of Music series, we asked Steve Fullbright, President and...

State of Music: 2022 Predictions With Sean Hozumi

In this installment of our State of Music series, we asked Sean Hozumi, Co-Founder and Sr. Director...

State of Music: 2022 Predictions With Jeff Rosenfeld

This week’s predictions come from our Sr. VP of Product and Technology, Jeff Rosenfeld. On top of...

State of Music: 2022 Predictions With Rosemary Waldrip

When we started talking about predictions for 2022, we couldn’t help but look at trends from the...

The Data Science of Niche Targeting Through Music

We love a good data analysis, so we were excited for the 2021 MRC Music Year-End Report . . .  and...