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Why Music (Still) Helps Brands Strike a Chord with Fans

A while back, we looked at why music helps brands strike a chord with fans. With all of the...

MAX Tracks: Thinking Like a D2C Brand, Pt 3

This week we wrap up our three part series on direct to consumer (D2C) brands and the marketing...

MAX Tracks: Thinking Like a D2C Brand, Part 2

On our last MAX Track, “Thinking Like a D2C Brand, Pt 1,” we talked about direct to consumer...

MAX Tracks: Thinking Like a D2C Brand, Part 1

D2C brands have a lot of lessons to offer all of us and particularly music artists, as...

MAX Tracks: The Future of Livestreams

Nathan Hanks, MAX CEO, talks livestream shows — are they a fad or part of the future for the...

Why Music Helps Brands Strike a Chord with Fans

What if I could tell you the type of car someone is inclined to drive, if they drink soda or...

Calculating Your Value - Why Knowing Your Worth is a Game Changer

On Wednesday, March 14th, our very own Jarred Goldner, Director of Artist Relations,...

The Music That Unites Us

The conventional wisdom is that we’re a divided society. We are red or blue states; boomers,...