3 min read
SingFit Uses Music To Fight Alzheimer's
Amidst all the talk of royalties and copyright infringement, it’s easy to forget that music is about more than business. At Music Audience Exchange...
Technology (4)
1 min read
Our 5 Favorite SXSW Stories
South By Southwest (SXSW) is always a whirlwind, and we can’t wait to go for a spin in the future. Here are a few of our favorite trends and stories...
1 min read
Major Changes Hit Facebook and Snapchat
Two social media behemoths made significant announcements last week.
3 min read
The Real Message in Taylor Swift's Open Letter to Apple Music: "Be More Like Me"
This article was originally published on Forbes.
1 min read
All Things Apple Music: Top 10 Stories
Without question, the biggest news in music last week was the announcement of Apple Music, the latest in a string of streaming platforms vying for...
3 min read
Tech + Human: How We Match Brands With Music Artists
As Artist Relations Manager at Music Audience Exchange (MAX), my job involves the process of selecting artists for brand/artist partnerships – which...
3 min read
Information Symmetry: Uber, Airbnb, and the Music Industry
There’s a passage from a March 15 TechCrunch post that recently went viral. You may have seen it –it reads:
2 min read
Social Conversion: The “Warm and Fuzzy” of Ad-Tech
We all know marketing clients demand performance metrics: CTRs, time on site, impressions, etc. But have you ever watched your client’s face light up...