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Jarred Goldner

Who Owns the Relationship With Your Fans?

3 min read

Who Owns the Relationship With Your Fans?

Originally published on 03/09/2022 through Bandsintown Facebook knows exactly who your fans are. So does Spotify. And YouTube. And TikTok. And even the venue you played last week.

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How Fans Become Customers When An Artist Keeps Control

2 min read

No Sellouts: How Fans Become Customers When An Artist Keeps Control

Note: this article was originally published via ANA. For musicians, technology is a double-edged sword. Today, every musician has access on a laptop...

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Gary Clark Jr.

2 min read

Lincoln Strikes a Chord with Gary Clark Jr.

Adele, Beyoncé and Chance the Rapper may have received the most official recognition during the 59th Annual Grammy Awards, but that was expected....

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Todd O'Neill with Forty Creek Whisky

1 min read

From A Brand Partnership To Nationwide Radio

Louisianan country singer Todd O’Neill recently won the inaugural NASH Next contest, a four-month competition to identify America’s newest country...

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3 min read

Tech + Human: How We Match Brands With Music Artists

As Artist Relations Manager at Music Audience Exchange (MAX), my job involves the process of selecting artists for brand/artist partnerships – which...

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