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Music

2023 GRAMMYs: MAX & SET Artist Partner Nominees

We work with so many amazing artists–and we love seeing their talents recognized with awards and...

Taylor Acorn: On The Record with MAX

We are THRILLED to bring our “On The Record” series back to the stage! 

Joining us for our big...

2022 Latin GRAMMYs: MAX Artist Partners

¡Felicidades! We are so proud of all eight of our MAX artist partners nominated for a total of...

Hybrid Experiences: In A World Of OR Fans Want AND

The key to creating memorable hybrid experiences is the “experience” part. The ever-presence of...

Jon Batiste Wins Album of the Year

The GRAMMY Awards were a big night for several MAX artist partners, but one moment in particular...

Who Owns the Relationship With Your Fans?

Originally published on 03/09/2022 through Bandsintown

Facebook knows exactly who your fans are....

State of Music: 2022 Predictions With Craig Rector

Over the past several weeks, I’ve been talking with some of our in-house experts here at MAX about...

State of Music: 2022 Predictions With Matt Henderson

For this week’s installment of our State of Music series, we asked Matt Henderson, SVP, Business...

State of Music: 2022 Predictions With Steve Fullbright

For this week’s installment of our State of Music series, we asked Steve Fullbright, President and...