2 min read
Q&A with Josh Terry, Manager of Mayday Parade and Founder of Workshop Management
I sat down for an interview with Josh Terry, a music industry veteran and the manager of Mayday Parade. Among other subjects, we discussed:
Marketing (11)
1 min read
Our 5 Favorite SXSW Stories
Rosemary Waldrip: March 21, 2016
South By Southwest (SXSW) is always a whirlwind, and we can’t wait to go for a spin in the future. Here are a few of our favorite trends and stories...
1 min read
Major Changes Hit Facebook and Snapchat
Rosemary Waldrip: February 29, 2016
Two social media behemoths made significant announcements last week.
5 min read
Super Bowl 50 Ads: The 13 Best Uses of Music
Rosemary Waldrip: February 08, 2016
In order of appearance, here’s our breakdown of the 13 best uses of music in the ads for Super Bowl 50. Check out the list, and give us your thoughts!
1 min read
All Things Apple Music: Top 10 Stories
Rosemary Waldrip: June 15, 2015
Without question, the biggest news in music last week was the announcement of Apple Music, the latest in a string of streaming platforms vying for...
3 min read
Tech + Human: How We Match Brands With Music Artists
Jarred Goldner: June 08, 2015
As Artist Relations Manager at Music Audience Exchange (MAX), my job involves the process of selecting artists for brand/artist partnerships – which...
3 min read
Information Symmetry: Uber, Airbnb, and the Music Industry
There’s a passage from a March 15 TechCrunch post that recently went viral. You may have seen it –it reads:
2 min read
For Artists: 3 Questions to Ask Yourself When a Brand Wants to Work With You
Rosemary Waldrip: May 18, 2015
As an artist, you may at some point be approached by a brand that wants to partner with you – and not in the traditional “I’ll give you money to sing...
2 min read
Social Conversion: The “Warm and Fuzzy” of Ad-Tech
We all know marketing clients demand performance metrics: CTRs, time on site, impressions, etc. But have you ever watched your client’s face light up...