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Influencer Marketing: Message vs Messenger

2 min read

Influencer Marketing: Message vs Messenger

If you'resubscribedand read last week’s MAXtape, you know that Wednesday nightMAX.Liveparticipated in theDigital Fight ClubInfluencer Marketing: Message vs Messengerdebate. And let me tell you, it was a freaking riot—no holds barred, nothing...

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Kenny Lattimore x AARP | Music Partnerships meet Marketing Performance

2 min read

Kenny Lattimore x AARP

This holiday season, we’re cranking up the soul and cutting through the festive noise. We’ve teamed up acclaimed R&B vocalist Kenny Lattimore with...

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67th GRAMMY Awards | MAX Artist Parter Nominations

4 min read

2025 GRAMMY Awards

Our artist partners will be shining brighter than ever at the 67th Annual GRAMMY Awards! 🎶 With 55 nominations across 35 incredible artists, we’re...

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Maddie & Tae x Dial | Music Partnerships meet Marketing Performance

2 min read

Maddie & Tae x Dial

We're excited to announce a new collaboration with country music duo Maddie & Tae and Dial, offering fans an opportunity to #DialUpYourClean and...

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Caloncho x Ford

3 min read

Caloncho x Ford

Discover how Caloncho’s authentic connection with Ford creates a soulful journey that transcends language and touches the heart.

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Corey Kent x Ford | Music Partnerships meet Marketing Performance

1 min read

Corey Kent x Ford

Ford Music is excited to welcome rising country music powerhouse Corey Kent to its roster. Through this new partnership, Ford aims to engage Texas...

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Music partnerships don't have to be scary

8 min read

Unveiling the Haunting Secrets of Music Partnerships

Table of Contents Prologue: The Allure of Music Industry Manor Ch 1: Hall of Infinite Possibility Ch 2: The Specter’s Contract Ch 3: Sacred Oath of...

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3 min read

2024 Latin GRAMMY Awards

Our artist partners will be shining brighter than ever at the 25th Annual Latin GRAMMY Awards! 🎶

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Cimafunk x AARP | Music Parnterships meet Marketing Performance

2 min read

Cimafunk x AARP

Mark your calendars, funk fans! We're counting down to an exhilarating livestream experience on October 10th at 7pm CT, where Cimafunk’s soulful...

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