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Rosemary Waldrip

Awards Season: 3 Myths About What it Takes to Win

The Billboard Music Awards are based on quantifiable metrics (album and digital songs sales,...

Join Us for the 2020 ANA Multicultural Marketing and Diversity Conference

The ANA Multicultural Marketing & Diversity Conference has become one of our favorite annual...

Why Music Helps Brands Strike a Chord with Fans

What if I could tell you the type of car someone is inclined to drive, if they drink soda or...

Playola: Reckoning with ​Music's Newest Kingmaker

Our very own Jarred Goldner, Director of Artist Relations, participated in a panel discussion at...

Calculating Your Value - Why Knowing Your Worth is a Game Changer

On Wednesday, March 14th, our very own Jarred Goldner, Director of Artist Relations,...

How Technology Disrupted What it Means to Be “Cool” and The New Role That Brands Play

Rosemary Waldrip, VP Marketing at Music Audience Exchange explains, how today’s stars can come...