2025 NAACP Image Awards
We are so excited to announce our artist partner nominees for the 2025 NAACP Image Awards! With 18 nominations across 12 amazing artists, we can't...
This article from The Motley Fool (“Why the Music Industry Desperately Needs Apple”) provides a pretty limited, loose definition of “the industry” - digital downloads and monetized streams. As for “who” is the industry, this article seems to position that labels are the primary players. In an environment where streaming is taking bite-sized chunks out of digital downloads (sales from the iTunes store were down 13%-14% in 2014) and recorded music has lost it’s monetary value (no scarcity = no value), this article laments the downfall of the industry and calls for disruption. Industry disruption IS happening, albeit the speed of progress is lagging behind that of massive transformation in music content and consumption. As the pool of streams inevitably grows larger, the revenue stream of all those micro cents will turn in to big $$ (for an independent artist, it only takes 14-20 streams to equal the royalty revenue of a single download), and as brands align more authentically with artists, more dollars will flow through the ecosystem. If labels are “the industry”, then yes, the industry may be dying. For artists, however, and players that are innovating beyond the Apple ecosystem of “download and/or stream”, the future is bright.
We are so excited to announce our artist partner nominees for the 2025 NAACP Image Awards! With 18 nominations across 12 amazing artists, we can't...
We are honored to announce the collaboration between Isabel Marie Sanchez and USAA. It means so much to have had a hand in a partnership like this,...
We’re excited to announce an incredible partnership between Shaylen and the United States Marine Corps. This collaboration goes beyond the music—it’s...
Look, there’s a really simple answer to the question: “Why isn’t my [music, art, app, etc.] more popular/widely known?” There are many wrong answers...
A lot happened in 2021. There were TikTok dance crazes, captivating album releases, bingeworthy TV shows, and so, so many Marvel movies (so. many.).
Our good friend and advisor, George Howard, recently penned an article in the New York Times about the rise in music festivals as an economic...