The GRAMMY Awards were a big night for several MAX artist partners, but one moment in particular resonated with me. During his acceptance speech for Album of the Year, Jon Batiste said:
“The creative arts are subjective and they reach people at a point in their lives when they need it most. It's like a song or an album is made and it's almost like it has a radar to find the person...”
It's moments like these that reflect the power music has in our lives and the opportunity brands have to be a part of that experience.
We’re grateful to all of the people we have worked with (and hope to work with in the future) who help music get to people exactly when they need it.
MAX: August 11, 2025
The 2025 MTV VMAs are about to bring the heat—and our artist partners are all over the nominee list.This year, 11 MAX/SET artist partners are in the...
MAX: July 17, 2025
The 2025 Americana Honors & Awards are here—and our artist partners are right at the heart of it.Five MAX and SET artist partners are up for major...
MAX: June 03, 2025
The 2025 BET Awards are turning 25—and this year’s nominees prove the celebration is just getting started. 10 MAX and SET artist partners are up for...
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MAX : September 21, 2023
Welcome to the very first episode of our MAXtape Live podcast!
George Howard, Co-Founder and Head of Music at MAX, is an associate professor of music business and management at Berklee College of Music, a top...
Look, there’s a really simple answer to the question: “Why isn’t my [music, art, app, etc.] more popular/widely known?” There are many wrong answers...
Craig Rector
