Max McNown × UScellular and T-Mobile
UScellular® and singer/songwriter Max McNown are bringing people together through music to celebrate shared experiences.
These artists can't stop, won't stop (getting nominated for giant piles of awards)!
Love getting another excuse to brag on our artist partners, so let's talk iHeart awards.
This year, between MAX campaign artist and SET tools users, we've got 25 artists with 37 nominations... that's a lot, y'all!
As always, we'll be cheering until our voices go out! Tune in to FOX on Thursday March 26, 2026 at 8/7c to catch the excitement and see who wins.
Updated 3/30/26 with winners highlighted.
MAX/SET Partnership Details:
SET user since 2024
MAX/SET Partnership Details:
SET user since 2024
MAX/SET Partnership Details:
SET user since 2024
Spectrum campaign
MAX/SET Partnership Details:
SET user since 2024
MAX/SET Partnership Details:
SET user since 2024
MAX/SET Partnership Details:
Cooper Tires campaign
MAX/SET Partnership Details:
Lexus campaign
MAX/SET Partnership Details:
SET user since 2024
MAX/SET Partnership Details:
SET user since 2025
MAX/SET Partnership Details:
CDPH campaign
MAX/SET Partnership Details:
SET user since 2023
MAX/SET Partnership Details:
SET user since 2025
MAX/SET Partnership Details:
SET user since 2023
Citizens Bank campaign
MAX/SET Partnership Details:
SET user since 2023
MAX/SET Partnership Details:
SET user since 2024
MAX/SET Partnership Details:
SET user since 2023
MAX/SET Partnership Details:
SET user since 2023
MAX/SET Partnership Details:
SET user since 2025
MAX/SET Partnership Details:
SET user since 2022
MAX/SET Partnership Details:
SET user since 2025
MAX/SET Partnership Details:
SET user since 2023
Valentino Beauty campaign
MAX/SET Partnership Details:
SET user since 2025
MAX was founded in 2014 with a mission to help champion incredible music and the artists who make it through strategic, data-driven partnerships with brands. MAX brings brands into the music promotional space in a way that puts engaging content into the world through a value-exchange model that drives the brand's objectives, and elevates breakthrough bands along the way. If you’d like to learn more about Music Audience Exchange and what a music promotion program would look like for your brand, send us a note.
UScellular® and singer/songwriter Max McNown are bringing people together through music to celebrate shared experiences.
The dust has settled on SXSW 2026 and on our panel, "Beyond the Stage: Transforming Fandom and Partnerships with Data."
Texas country superstar Parker McCollum was already a big fan of Dr Pepper, so when we reached out to let him know that Dr Pepper was interested in...
We’re pumped to celebrate our incredible artist partners who are nominated for the 2025 iHeartRadio Music Awards! 🎶🏆
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Y'all, 38 artists and 70 GRAMMY nominations is BONKERS!! Our MAX/SET artist partners absolutely crushed it this year.